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About Scott

As managing director of interactive marketing for American Airlines, Scott has overall product management responsibility for the award-winning American Airlines Web site,
www.aa.com - one of the most popular travel sites on the Internet and one of the largest e-commerce sites, according to Media Metrix. His role includes oversight of the design, development and implementation of AA.com's new products, features and functionality.

Scott came to the Interactive Marketing department in 1999 from American's Cargo division, where he was vice president of finance and information technology. He joined American in 1991, and has held various management positions in both passenger and cargo revenue management. He also has worked for United Parcel Service as marketing division manager for marketing systems.

Scott has an MBA degree with emphasis in general management from Duke University and a Bachelor of Science degree in business from the University of Colorado.

 

Insider Travel tips from Scott Hyden

Scott's Tips for San Francisco, California

Scott's Tips for Austin, Texas

Scott's Tips for Costa Rica (Quepos and San Jose)

Scott's Tips for Paris, France

Don't miss all of the Insider Tips for other locations. Click here now.

Read all about Scott